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01 / The project
Buttercup.
A trusted choice for every meal.
Buttercup brings product information, recipes, and food inspiration together, connecting buttery spreads with everyday cooking and celebrations.
Brand WebsiteFood & BeverageWeb

ProjectButtercup
IndustryFood & Beverage
PlatformWeb
CategoryBrand Website
02 / The opportunity
Bring the brand into everyday kitchens.
A food brand website can inspire customers with practical ways to use its products, not just display packaging.
03 / Core capabilities01 / Core capability 02 / Core capability 03 / Core capability 04 / Core capability
Product catalog
Explore spreads and pack sizes
Recipe discovery
Find cooking and baking inspiration
Food service
Discover information for professional kitchens
Brand storytelling
Learn about the products and brand.
04 / The product experience
From product discovery to cooking inspiration.
Visitors explore the products and discover recipes that connect Buttercup with everyday meals.
05 / The takeaway
A strong food brand becomes part of the moments people share.
A trusted choice for every meal.
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