01 / The project
Vignomics.
An experience designed to make the complex feel clear.
Vignomics is presented as a digital experience project. The case study focuses on its visual presentation, content hierarchy, and how visitors move through the website.

Give the brand room to speak.
A distinctive website needs a clear narrative, intuitive wayfinding, and visual consistency across different screen sizes.
Brand-led presentation
A recognizable visual language from the opening screen onward.
Content hierarchy
Organize information into readable, focused sections.
Responsive experience
Adapt layouts thoughtfully for mobile and desktop.
Clear pathways
Help visitors find the next relevant piece of information.
Explore the interface.



A visual system with purpose.
Large editorial sections, balanced whitespace, and structured content form the proposed presentation direction.
A clearer story makes a stronger digital impression.
A considered digital presence with a strong editorial rhythm.
Specific features and the nature of SwishTag’s involvement should be confirmed before publication.
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