Did you know that the global e-commerce market is expected to reach $5.5 trillion by 2027? That’s a lot of potential sales for your business. But with so many competitors out there, it can be tough to stand out, attract customers, and achieve digital success.
That’s where a professional digital e-commerce agency can help. An e-commerce agency can help you with everything from designing and developing your website to optimizing your search engine ranking and running social media campaigns.
In this blog post, we will discuss every aspect of working with an agency. Why hire them, and in what budget? We will also share a list of the top 10 creative e-commerce agencies in the USA you can work with.
What is a digital ecommerce agency?
A digital ecommerce agency is a company that specializes in helping businesses sell products and services online. They offer full services, from website design and development to management services to marketing. They provide one-stop digital solutions
What ecommerce services do digital agencies offer?
The specific ecommerce agency services that a digital agency offers will vary depending on the agency’s expertise in technology and the needs of its clients. However, some of the most common ecommerce services that digital agencies offer include:
- Website design and development: Digital agencies can help businesses create a professional and user-friendly website that is optimized for ecommerce.
- Search engine optimization (SEO): Digital agencies can help businesses improve their website’s ranking in search engine results pages (SERPs), making it more visible to potential customers.
- Pay-per-click (PPC) advertising: Digital agencies can help businesses set up and manage PPC campaigns, which allow them to place paid ads at the top of SERPs.
- Social media marketing: Digital agencies can help businesses create and manage social media campaigns to promote their products and services to a wider audience.
- Content marketing: An online commerce agency can help businesses create and distribute high-quality content to attract and engage potential customers.
- Email marketing: Digital agencies can help businesses create and manage email marketing campaigns to stay in touch with their customers and promote their products and services.
- Conversion rate optimization (CRO): Digital agencies can help businesses improve their website’s conversion rate, which is the percentage of visitors who take a desired action, such as making a purchase or signing up for a newsletter.
- Ecommerce platform development and integration: Digital agencies can help businesses develop and integrate a custom ecommerce platform or integrate an existing ecommerce platform with other systems, such as their CRM system or ERP system.
- Ecommerce analytics and reporting: Digital agencies can help businesses track their e-commerce performance and generate reports to help them make informed decisions about their marketing and sales strategies.
Why do you need to hire a ecommerce partner?
There are many benefits to hiring a full-service e-commerce agency. Some of the key benefits include:
- Expertise: Digital ecommerce agencies have the expertise and experience to help businesses of all sizes succeed online.
- Resources: Digital ecommerce agencies have the resources to help businesses implement a comprehensive ecommerce strategy.
- Scalability: Digital ecommerce agencies can scale their services to meet the needs of growing businesses.
- ROI: Digital ecommerce agencies can help businesses achieve a positive return on investment (ROI) from their online marketing efforts.
The benefits of hiring an e-commerce agency
Here are some of the specific benefits of hiring a digital commerce agency:
- Increased sales: An ecommerce agency with expertise in latest digital technologies can help you increase sales by improving your website’s ranking in search results, driving more traffic to your website, and increasing your conversion rate.
- Reduced costs: A creative agency can help you reduce your marketing costs by implementing effective and efficient online marketing campaigns.
- Improved customer experience: Work with a top notch ecommerce expert agency to help you improve your customer experience by creating a user-friendly website and providing excellent customer service.
- Competitive advantage: A great ecommerce agency can help you gain a competitive advantage by developing and implementing a comprehensive ecommerce strategy that is tailored to your specific business needs.
How to choose the right ecommerce agency for your brand
When finding the right agency for your ecommerce business, it is important to consider the following factors:
- Expertise: Make sure the agency has experience working with businesses in your industry and with your specific ecommerce platform.
- Services: Make sure the agency offers the services that you need to achieve your ecommerce goals.
- Pricing: Make sure the agency’s pricing is competitive and affordable for your budget.
- Testimonials: Read testimonials from past clients to get an idea of the agency’s quality of work and customer service.
Top 10 full-service ecommerce agencies in the USA:
- Intero Digital
- Swishtag
- Digital Silk
- SmartSites
- Disruptive Advertising
- Eleven commerce
- Evestar
- Ignite Visibility
- Inflow
- Lounge Lizard Worldwide, Inc.
Case study: How Swishtag helped Clubcolors increase sales by 200%
Clubcolors is a leading provider of custom apparel and sportswear. The company was struggling to manage the inventory of their stock and meet the demands of its growing business, and its sales were plateauing.
Clubcolors decided to hire Swishtag, a Shopify development company & digital ecommerce expert, to help them improve their website and online marketing strategy.
Here, Swishtag behaved as ecommerce management agency, analyzed their specific needs, and delivered a comprehensive solution. They redesigned Clubcolors’ website to make it more user-friendly and optimized for search engines.
Swishtag also revamped their product pages with respect to conversion (CRO optimization). Moreover, Swishtag also provided a custom solution to manage their inventory through a custom Shopify app and made the whole process automated.
As a result of Swishtag’s efforts, Clubcolors’ website traffic increased by 50%, and its sales increased by 200%. Clubcolors is now able to keep up with the demands of its growing business, and it is well-positioned for continued growth in the future.
Hiring an ecommerce agency vs. a full-time employee: what to choose?
There are pros and cons to both hiring an ecommerce agent and hiring a full-time employee.
Hiring an ecommerce agency:
Pros:
- Ecommerce agencies have a team of experts with a wide range of skills and experience.
- They can scale their services to meet the needs of growing businesses.
- They provide a fresh perspective and new ideas based on their technical knowledge.
Cons:
- It can be expensive because normal agency rates range from $5000 to $20,000, depending upon the complexity of the project
Hiring a full-time employee:
Pros:
- Full-time employees can develop a deep understanding of your business and your customers.
- It can be more loyal to your company.
- Full-time employees can be more cost-effective in the long run.
Cons:
- They are difficult to find and hire.
- They can be expensive to train and retain.
- They may not have the same level of expertise as an ecommerce agency.
Which option is right for you will depend on your specific needs and budget. If you are a small business with a limited budget, you may want to consider hiring an ecommerce agency on a part-time or project basis. If you are a larger business with a more complex ecommerce strategy, you may want to consider hiring a full-time employee.
FAQs
How much does an ecommerce marketing agency charge?
The cost of hiring an ecommerce marketing agency will vary depending on the size and scope of the project, as well as the agency’s experience and expertise. However, most ecommerce marketing agencies charge between $5,000 and $20,000 per month.
What services do ecommerce agencies offer?
Full service ecommerce agencies offer a wide range of services, including:
- Website design and development
- Search engine optimization (SEO)
- Pay-per-click (PPC) advertising
- Social media marketing
- Content marketing
- Email marketing
- Conversion rate optimization (CRO)
- Ecommerce platform development and integration
- Ecommerce analytics and reporting
How can a digital ecommerce agency help?
A digital ecommerce agency can help you improve your website, increase sales, and grow your business
Conclusion
Hiring a digital ecommerce agency can be a wise investment for Shopify stores and e-commerce businesses of all sizes. A ecommerce business agency can help you improve your website, increase sales, and grow your business. However, it is important to choose an executive agency that has experience working with businesses in your industry and that offers the services you need.
